Expertise: Developing Factsheets on Youth Engagement in Water
Expertise Group: External Affairs & Communications
Consultant Source: International
TOR Keywords:
Objective and Purpose of the Assignment
The Asian Development Bank (ADB) is committed to promoting meaningful youth engagement (MYE) in water-
related projects in urban and rural areas. Therefore, we are seeking a young professional to support
with communicating the relevance and value of this engagement. ADB plans to publish four factsheets, an
attractive 2 or 4-pager to inform and convince target groups on the relevance and options for MYE by ADB
with and in DMCs. Each factsheet targets a different group: internal ADB project team leaders and
project officers, governments of developing member countries, financing partners of ADB, and internal
ADB-wide audience (higher management and other sectors than water).
ADB’s Draft Water and Youth Strategy for Urban and Rural areas (WYSUR) focuses on three strategic
directions:
Capacity Building of Young Water Professionals in Developing Member Countries (DMCs): Through programs
like the Young Experts Program (YEP), ADB aims to build the capacity of young professionals in DMCs.
This includes structured training, mentorship, and long-term placements in water-related projects within
DMCs and ADB operations.
Fostering an Innovative Environment: ADB aims to foster intergenerational dialogues and integrates youth
perspectives into water security strategies. This includes ideathons, workshops, mentorship programs,
and platforms like the Asia Pacific Youth Symposium (APYS). ADB supports innovative projects, provides
networking opportunities, and recognizes young professionals’ contributions, aiming to build a resilient
and innovative water sector.
Meaningful Youth Engagement (MYE) in Projects: ADB emphasizes the role of youth as co-creators and
drivers of change in water-related projects. By involving young professionals in-country programming,
policy dialogues, design, implementation, and evaluation of projects, ADB can ensure that youth
perspectives are incorporated, and their contributions are recognized. This approach not only empowers
young professionals but also enhances the effectiveness and sustainability of water projects.
Scope of Work
The objective of the factsheets is to effectively communicate the relevance and value of meaningful
youth engagement in water-related projects within urban and rural/agricultural areas. The purpose is to
inform and persuade different target groups, including internal ADB project team leaders and project
officers, governments of developing member countries, financing partners of ADB, and an internal ADB-
wide audience (higher management and other sectors than water). The factsheets aim to highlight the
value and impact of youth involvement, showcase successful examples, and provide actionable insights to
encourage further investment and support for youth engagement in the water sector.
Detailed Tasks and/or Expected Output
- Information Gathering:
- Review draft factsheet outlines and existing information relevant to the factsheets.
- Connect with ADB staff and key stakeholders to clarify and gather additional insights.
- Discuss the outline and content for each factsheet with relevant ADB staff.
- Content Development:
- Draft the final outline and text for the four factsheets, ensuring clarity and conciseness.
- Develop visualizations to support the key messages and make the content easy to understand.
- Incorporate feedback from the supervisor and ADB’s DOCK during the review process.
- Collaboration and Review:
- Work closely with the in-house designer to review the layout and design of the factsheets.
- Provide ideas and suggestions for improving the visual appeal and effectiveness of the factsheets.
- Ensure final reviews are completed by the supervisor and ready to be shared to ADB editor before being
submitted to DOCK.
Logistics: The young professional will work remotely, with provisions for necessary communication tools
and support from ADB staff.
Minimum Qualification Requirements
- Maximum of 5 years of working experience
- Demonstrated affinity with youth engagement and advocacy.
- Exceptional written and verbal communication skills.
- Proven ability to identify key messages and effectively target and persuade specific audiences.
- Affinity with the water sector, via water-related studies or projects, for example in relation to
cities or food production. - Experience in developing visual content, including infographics, marketing materials, and/or
collaborating with designers to create visually appealing materials is preferred. - Strong interpersonal and collaborative skills, with the capability to engage with and gather necessary
information and insights from ADB staff.
Minimum General Experience: 3 Years
Minimum Specific Experience (relevant to assignment): 3 Years
