Expertise: Communication and Knowledge Management
Expertise Group: External Affairs & Communications
Consultant Source: National
TOR Keywords:
Objective and Purpose of the Assignment
The Asian Water Development Outlook (AWDO) 2025 aims to provide a comprehensive assessment of water
security in Asia and the Pacific. It will highlight key challenges, opportunities, and policy
recommendations to improve water management and sustainability in the region. Effective communication
and dissemination of the report’s findings are crucial to ensure its impact and reach among
stakeholders, policymakers, and the public.
The primary objective of this consultancy is to support the current communication consultant in
developing and implementing a high-impact communication strategy for the preparation and dissemination
of the AWDO 2025. This includes assisting in creating engaging content and ensuring wide dissemination
of the report’s findings.
Scope of Work
The junior communication support consultant will be responsible for the following tasks:
• Assisting in Communication Strategy Development:
- Support the communication team in developing a comprehensive and innovative communication strategy
for AWDO 2025 and ADB Water and Urban Forum. - Assist in planning and coordinating communication activities and timelines within the Water and Urban
Development Sector Group.
• Content Creation:
- Assist in drafting high-quality articles
- Manage day to day operations of ADB SG-WUD social media channels and pages (including drafting
engaging posts). - Help develop multimedia content such as infographics, videos, and presentations.
- Support the production of all communication materials to maintain high standards.
• Dissemination Activities:
- Support the the dissemination events for AWDO 2025 including conceptualizing and executing innovative
ideas for promotion and dissemination. - Support in executing the communication strategy of the ADB Water and Urban Development Forum 2025
(including developing innovative ideas for dissemination and promotion.
• Monitoring and Evaluation:
- Track the effectiveness of communication activities.
- Provide regular updates and assist in preparing the final report on the communication strategy’s
impact. - Implement feedback mechanisms to continuously improve communication efforts.
• Support to Capacity Building Initiatives:
- Assist in developing toolkits, guides, and templates to support communication efforts.
- Create engaging content for various platforms, including social media, websites, and reports to
disseminate key information and success stories effectively.
Detailed Tasks and/or Expected Output
• High-quality articles, social media posts, and multimedia content.
• Detailed report on dissemination activities.
• Contribution to the final evaluation report on the communication strategy’s effectiveness.
Minimum Qualification Requirements
• Be proactive and an active team player, who is willing to share innovative ideas and execute them
• Experience in communication, public relations, marketing, social media or a related field.
• Excellent written and oral communication skills.
• Experience in supporting the development and implementation of communication strategies.
• Familiarity with ADB and the water sector team is an advantage.
• Understanding of cultural nuances and ability to communicate effectively with diverse audiences.
Minimum General Experience: 5 Years
Minimum Specific Experience (relevant to assignment): 5 Years