Communications and Outreach Manager

WaterNow Alliance

San Francisco, CA, US


WaterNow is a nonprofit coalition of water utility leaders dedicated to
achieving high impact, widespread adoption of sustainable water solutions in
the U.S. West and nationwide. We work with communities to facilitate the
transition to a resilient and secure water future, bringing innovative
solutions to scale. We are developing a network of community leadership and
partners to address policy and financial barriers and identify success
stories and demonstration projects to support the growth of sustainable water
strategies that work for communities and the environment. With offices in San
Francisco’s Presidio community, WaterNow is an independent operating
division of the Trust for Conservation Innovation, a nationally recognized
nonprofit with a growing portfolio of innovative initiatives that conserve
and protect a sustainable and resilient world (

Position: Communications & Outreach Manager

The Communications & Outreach Manager will manage WaterNow Alliance’s
digital and traditional communications and messaging functions/activities,
lead membership recruitment and outreach, and expand our online presence and
role as a thought leader. The Manager is responsible for organization-wide
communications planning, content development, presentation design, and
dissemination of materials. Critically, the Manager will also have primary
responsibility for expanding WaterNow Alliance’s membership (currently over
190 water leaders) and collaborating with the WaterNow team to engage and
activate these members. Media relations, partner outreach and website
management are also key components of this position. Specific job
responsibilities include:

· Manage and maintain WNA’s newly launched website to keep vibrant
and current
· Oversee WaterNow’s Editorial Calendar including email
newsletters, alerts, blogs and social media opportunities
· Develop conference and event presentations, including PowerPoint
slide decks, in collaboration team members with subject matter expertise
· Manage a variety of social media channels, including Twitter,
Facebook, and Linkedin to raise visibility, bring in members and partners,
and increase awareness of our work the benefits of sustainable water
solutions broadly
· Identify opportunities to elevate WaterNow Alliance through
traditional media by researching news and information relevant to
WaterNow’s various audiences and connecting it to the organization’s work
· Build relationships with the media and engage with press, bloggers,
and key influencers
· Draft and pitch opinion editorials as appropriate
· Provide communications support for organization’s substantive
policy and project work including drafting and designing informational
handouts and briefs
· Recruit new members through attending conferences, referral
opportunities and digital outreach
· Engage membership on policy opportunities, e.g., sign-on letters
and other advocacy platforms
· Support program design and event facilitation for major WaterNow
· Manage outreach for WaterNow Alliance events including but not
limited the Annual Summit and regional workshops
· Manage outreach to potential partners, build organizational network
· Manage organization contacts, members, partners and leads database
· Establish and track key communications and outreach performance
· Support fundraising initiatives as appropriate

The Ideal Candidate

You are a skilled and savvy mid-level communications generalist with a solid
reputation for comprehensively building brand visibility and a strong
background with engagement and outreach. With a thorough knowledge of all of
the key elements of online and offline communications, you feel at home in a
lean nonprofit work environment and are looking for an opportunity where you
can own and grow all communications and outreach functions.

You are also an excellent written and verbal communicator skilled with
digital media platforms, presentation preparation, online community building
and traditional media relations. You are technically savvy and comfortable
working across a full range of communication and outreach tasks from
strategic planning to media relations to presentation development to database
management. You are also an energetic self-starter, skilled multi-tasker,
creative problem solver and cheerful team player.

Specific Candidate Requirements

· 4-year Bachelor’s degree with 3-5 years relevant work experience
in communications/PR and/or outreach and recruitment
· Master’s degree preferred.
· Experience with crafting and implementing communications and
messaging strategy
· Outstanding writing/editing skills with the ability to synthesize
complex information for a variety of audiences; experience writing opinion
pieces preferred
· Excellent verbal communication and presentation skills
· Experience with strategic communication planning
· Experience with recruitment and engagement strategy
· Strong proficiency with social media platforms and online community
building– both from a technical and content standpoint
· Experience with Facebook, Twitter, and LinkedIn audience targeting,
promotions, and advertising
· Technical proficiency with MS Office Suite, including Excel,
Powerpoint; proficiency with MailChimp, Salesforce, WordPress and basic HTML;
experience with SEO, SEM, CMS, Google AdWords, etc.
· Ability to be a quick study in grasping unfamiliar content areas
· Highly collaborative style; ability to thrive on a shared services
· Experience building partnerships
· Excellent interpersonal skills, ability to build rapport and be
effective with a variety of personalities people with differing points of
· Strong work ethic, commitment to excellence
· Demonstrated ability to consistently meet deadlines consistently
· Strong attention to detail & organizational skills
· Commitment to environmental sustainability, WaterNow mission

Candidates with water utility, municipal and/or water policy backgrounds will
be given particular attention.


Salary and Benefits: Competitive salary, excellent benefit package and
retirement plan.



4-year degree


[email protected]

Please send a compelling cover letter, writing sample and resume that
describes your interest in this position, your relevant qualifications and
experience, your availability and your salary requirements (please don’t
just say “negotiable”). Applications will be accepted until position is
filled. Applications can be sent to [email protected]. We’re a small team
and we politely request no follow-up calls or emails.

We provide equal employment opportunities (EEO to all employees and
applicants for employment without regard to race, color, religion, gender,
sexual orientation, gender identity, national origin, age, disability,
genetic information, marital status, amnesty or status as a covered veteran
in accordance with applicable federal, state and local laws.