Waterkeepers Chesapeake seeks an experienced Campaign Manager. If you are looking for meaningful involvement in the environmental and sustainable agriculture communities that will broaden and deepen your skills and your understanding of key issues, winning strategies and the dynamics of social change, then this position is for you! Whether writing blog and social media posts, building meaningful partnerships, or managing a groundbreaking campaign for a new food future, you’ll have the gratification of being “part of the solution” for our state and our future.
We seek a well-rounded, strategy-minded campaign generalist with a committed passion for environmental advocacy and food system reform who has a reasonable combination of communications skills, policy chops, holding a big picture strategy while tending to the details, grassroots organizing, managing online social networks, building and maintaining partnerships, and developing a diverse array of communications materials.
We are not seeking a unicorn, and welcome candidates who strongly excel in several, if not all, of these areas.
The Campaign Manager will report to the Executive Director and work with a staff of two, plus multiple consultants and interns. The position will also oversee the expansion of campaign staff fairly soon after their hire. Position descriptions will be written in a way to complement the skill sets of the new Campaign Manager and the overall Fair Farms team.
This position will take the lead in implementing and managing the Fair Farms campaign—a movement of Marylanders of all stripes working together for a new food system — one that is fair to farmers, invests in homegrown, healthy food, and restores our waterways instead of polluting them. This public education and engagement campaign, launched in December 2015, is focused on using innovative storytelling, online and direct advocacy to support policy objectives and promote consumer behaviors that will reduce agricultural pollution and promote sustainable agriculture.
Fair Farms Campaign Management
- As a member of the core campaign team, provide critical leadership and ideas on campaign strategies and help manage our relationship with steering committee members and campaign consultants, keeping their work on track
- Develop new partnerships with farmers, businesses, and nonprofit organizations, manage their involvement with the campaign, and ensure engagement opportunities
- Work with Waterkeepers Chesapeake member groups to build grassroots support in their local communities for policies that reduce agricultural pollution and increase accountability and transparency
- Manage reports, budget and payments for Fair Farms Campaign
- Help manage website and social media for the campaign (Facebook, Twitter, Instagram, blog, email)
- Organize earned media strategies, including press conferences, editorial board meetings, Op-Ed pieces, rallies, Letters to the Editor, etc.
- Manage the production, distribution, and maintenance of all print and electronic materials, such as e-newsletters, take action alerts, factsheets, and online communication
- Maintain and update website to ensure all information is current, consistent, and coordinated with member organizations
- Oversee organization-specific social media strategies, including Facebook, Twitter, Instagram, YouTube, blog, etc.
- Act as executive editor of all brand communications to ensure alignment with messaging strategies
- Manage an email database and organizational email calendar
- Assist in drafting grant proposals and reports
- 5+ years of grassroots organizing, communications and/or issue campaign experience, preferably on environmental, sustainable agriculture, and/or food justice campaigns
- Strong writing skills and proven ability to craft compelling communications materials, social media and e-mail actions
- Successful experience managing the strategic planning and implementation of an issue campaign, with a preference for “storytelling” or “story of self, us, now” campaigns
- Experience managing staff, with a track record of mentorship
- Excellent inter-personal communication skills including ability to work with individuals and organizations from diverse backgrounds
- Experience building and managing coalitions/networks and engaging grassroots activists to create change
- Positive attitude, collaborative spirit, sense of humor
- Demonstrated ability to work independently and collaboratively, manage competing, time‐sensitive priorities
Bonus Points for:
- Strong knowledge of issues related to food system reform
- Demonstrated track record of successfully working with the media and organizing successful media events
- Experience transitioning activists from online to offline support
- Experience managing an organization’s social media presence
- Background in developing campaign videos
- Knowledge of WordPress, Action Network, InDesign & PhotoShop are a plus
Waterkeepers Chesapeake is a coalition of nineteen independent Waterkeeper programs working to make the waters of the Chesapeake and Coastal Bays swimmable and fishable. We amplify the voices of each Waterkeeper and mobilize our organizations to fight pollution and champion clean water. For more information, please visit www.waterkeeperschesapeake.org .
The position is in the Maryland/Washington, D.C. metro area and includes telecommuting as well as shared office space in Takoma Park, MD. A car will be necessary for meetings throughout the Chesapeake Bay region. Reliable at-home Internet access is necessary. Will require some evening and weekend hours.
Competitive salary based on experience, excellent benefits.
Waterkeepers Chesapeake is an equal opportunity employer. Persons of color, women, persons with disabilities, and LGBT persons are strongly encouraged to apply.
Please submit a resume, cover letter detailing your interest in this position, writing samples (preferably from a previous campaign, such as e-mail action alerts, op-eds, social media content, press releases, or other media content) to info(at)waterkeeperschesapeake.org.
The position is available immediately. Applications will be considered until the position is filled. No phone calls, please.